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About Us

Primefit Lifestyle Coaching

our vision

With our parent company GymArmour, Our vision at Primefit is to empower individuals to take control of their health and wellness through personalised coaching and support. We believe that everyone deserves access to the tools and resources they need to live a happy, healthy, and fulfilling life.

As a lifestyle coaching platform, we offer a comprehensive solution for individuals looking to transform their behaviors and health patterns. Our suite of fitness applications, personalized plans, and personal training services are designed to meet the unique needs and goals of each and every user.

We are committed to providing our clients with the guidance, support, and accountability they need to achieve their goals and live their best life. Our team of experts and cutting-edge technology work together to create an engaging and personalised experience for each user, ensuring that their journey towards a healthier lifestyle is as seamless and enjoyable as possible.

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Our Clients

This my go-to workout platform with a flexible schedule. Where-ever I am on travel, I never skip my workout with Aashir, from the team.

Dubai, UAE

Was finding a way to interact in groups for online training sessions. That's my mental peace of the day!

Sarah Arif
Dubai, UAE

These home training sessions are awesome. Anna from the team gets me on-board everyday at my home gym for the workouts, along with free treats every other day.

Fatima Al-hassan
Dubai, UAE
Primefit Lifestyle Coaching Co.

Our Story

Our story began with a simple goal – to make health and wellness accessible to everyone. We realized that the journey to optimal health can be confusing, expensive, and time-consuming, and that many people struggle to find the support and resources they need to achieve their goals. That’s why we created our platform – to be a one-stop-shop for everything health and wellness.

From our AI-Based Lifestyle Coaching App, customised nutrition plans to personal training programs, we’ve got you covered. Our aim is to be more than just a service provider, but a community that supports and empowers individuals to live their healthiest lives. Whether you’re just starting your wellness journey or you’re a seasoned fitness enthusiast, we’re here to help you reach your goals and feel your best.